Scale with Purpose
Lead with Clarity
Business Is Not Only About Profit and Loss, But Purpose & Life, Passion & Love



A Business Without Strategy is Just Activity.
Many SMEs struggle to grow because they’re stuck in daily operations without a scalable game plan. Our coaching helps you shift from operator to strategic leader — with clarity in direction, systems, and value.
Who This Is For
✅ Second-generation business owners taking over family businesses
✅ SME founders ready to scale but unsure where to start
✅ Business leaders preparing for:
- Systemization (run without you)
- Franchising (replicable, branded expansion)
- IPO-readiness (structure, governance, valuation)



What We Help You Build
Outcome | Description |
---|---|
System & Franchise-Ready Business | Build a business that works without you — with replicable systems, SOPs, team structures, and brand assets ready for expansion or franchising. Perfect for second-generation leaders ready to scale beyond traditional operations. |
IPO & Corporate-Ready Structure | Get your business in shape for serious investors or public listing — with streamlined governance, financial clarity, and leadership structure aligned for board-level performance and valuation growth. |
Future & Global-Ready Positioning | Leverage AI, digital tools, and market insights to create a future-proof business model that can adapt, compete, and scale globally — even in fast-changing environments. |
Every outcome starts with a clear business model, a solid growth strategy, and alignment across people, process, and profit.



Powered by 10X Thinking & AI Strategy
Our coaching blends proven strategic frameworks with the latest in AI-driven decision support. You’ll get:
- Strategy sessions + AI tools
- Business model redesign
- Market positioning clarity
- Digital transformation roadmaps
- Sales & Marketing
- People & Culture
- Finance & Cashflow
- Leadership
- Succession Planning
You won’t just get advice — you’ll get implementation support and AI-augmented thinking.
Are You Ready to Build a Business That Works Without You?
Let’s transform your business into a high-value, scalable asset — with the strategy to match your ambition.
[Book a 2 hour Business Health Check @0126669892
Jane chew:
Founder, AI & Strategy Coach
Where Coaching Meets AI
Modern strategies for family businesses preparing for the next stage of growth.

Jane chew: Founder, AI & Strategy Coach
Jane Chew is a seasoned AI Strategy Consultant with over 25 years of experience across CRM, data analytics, loyalty programs, and digital entrepreneurship. She specializes in helping organizations identify and execute high-impact AI initiatives that are tightly aligned with business priorities.
At 10xAI Business, Jane leads AI Strategy & Business Model Innovation workshops, guiding corporate leaders through the process of reimagining business models, crafting strategic roadmaps, and unlocking new sources of growth in the AI era. Her cross-industry experience spans banking, insurance, FMCG, airlines, and SMEs—equipping her with a deep understanding of both corporate and entrepreneurial ecosystems.
Jane is passionate about bridging emerging AI capabilities with real-world execution—transforming AI from a buzzword into practical tools that improve decision-making, productivity, and operational resilience. Her business-first approach ensures that every AI project delivers measurable value.
Client Testimonials
“我以前真的不知道怎么走下去,只知道拼命做美容服务、做产品OEM… 可是现在很 Lost。” “后来我遇到Jane教练,她帮我看清楚问题的根源——不是不努力,是我需要更清晰的方向和的思维。” “如果你也像我,觉得自己卡住了… 其实你可能只是缺一个可以引导你走对方向的教练。” 谢谢Jane Chew,引导你走对方向的教练。“ –Haleena, MD of Axioma SB
10xAI helped us unlock business potential with AI.
This wasn’t a technical.
It was strategic. commercial. empowering.”
What I learned:
The difference between Traditional vs AI-augmented Business Models
How to combine Human strength & AI automation using the 4-Quadrant Prioritisation Framework
How Generative AI, Custom GPTs and AI Agents can accelerate growth
— Poh Lin, Director, E M Power SB